I wrote a piece on Facebook, then followed it up recently. The majority of the comments were negative towards this organization and now there's more:The Facebook free ride is over as the social network now seeks to turn its 50-million-strong user base into an army of viral marketers.
It comes as the company is under intense pressure to cash in on the wealth of personal data it has collected, following a $US250 million ($268 million) investment from Microsoft, which valued the company at $US15 billion.
But time will tell whether Facebook has overstepped the line by revealing an ambitious plan to transform each user into a salesman for its advertisers.
Does this raise or lower Facebook in your eyes?
Given its sources of original finance who are, no doubt, recipients of data, and the first companies to use it for this "new advertising", you have to be extremely suspicious of the intent.
ReplyDeleteThere are very subtle chemicals.....
There is subliminal.......
But maybe they are down the line somewhat, when the viral marketing has yielded more clients, and other structures are in place.
The urge to "be part of" dates from thousands of years ago in the evolution of our species.
It took a different form way back when, and however extinct it is now it still is a useful survival attribute, but to see it debased like this, for financial profit, just beggars belief.
"Come on people, drag your friends in to our surveillance circle, come and be brain-washed/conditioned by our adverts"
Totally immoral.
To answer your question. This is a first step!
It's about as low as one can get.
Makes no difference to me. I've avoided giving data to these sorts of companies for years.
ReplyDeleteNot surprising just dispiriting.
ReplyDeleteSounds like a dodgy kind of "pyramid selling" to me.
ReplyDeleteAnon's on the money here.
ReplyDelete