This all started when I made a comment that it annoys the hell out of me to see some big names promoting themselves shamelessly [I wasn't thinking of those on my blogroll], getting major traffic and they’re truly neither quality nor well laid out.
I'm not shutting anyone out here but I'm most concerned with the good blogger who's been at it a few months maybe; he or she's known in the sphere but still only gets small traffic. It might be the quality of the blog but it's more likely to be lack of 'brand recognition' and no great expertise in self-promotion, in advertising oneself; nor does he or she want to have to 'join' anything, to sign up.
Everyone knows that if a big name links to us [and I've had a few in my sidebar who've been gracious enough to do that], the traffic leaps on that day. But we can't rely on a bone thrown to us all the time and I'm certainly not knocking these powerful lads and lasses in any way when I say that. But if 50 of us little people clicked twice a day on someone's blog, there's a day's traffic. If we linked to a story now and then, it doubles or triples.
Notsaussure has a slightly different take: [We] can co-operate to increase our traffic, not for its own sake — gratifying though it certainly is to think that folks are reading you, I certainly do this primarily for my own amusement, and I assume that’s what the writers of the other blogs I like are doing, too — but to share and direct others to articles and discussions we find interesting.
There's no compulsion in this. But if a lot of people carried the banner above in the sidebar, it would cause others to ask about it and something could develop. If you see yourself as benefitting from the idea, please click here and read the post and comments, then maybe read the comments on this post here, just to be sure, then why not upload the Banner for your sidebar?
Not Saussure has very kindly put together the html for the Banner and it can be copied from his comment on this post. Now, what you should do, if you are technically challenged like me, is:
1] paste it to a blank MS Word page;
2] go through and being careful not to touch any other symbol, wherever you see \ you should delete it [don't touch the slash pointing the other way];
3] now you're ready to copy and paste to your template, keeping the Word doc as a back up copy.