Clive Davis, in the Washington Times: "In POD, an author delivers his manuscript and the publisher edits, designs and sets it on a computer, but doesn't actually print any copies at all. Instead, it simply waits until somebody buys one. At that point, the book -- a proper one, on paper, with proper binding -- can be made on the spot and delivered through, for example, Amazon or direct from the publisher. Alternatively, the buyer can get it from a printing and binding machine rather like the current digital-photo processors. The latter method is the obvious one, and Starbucks is indeed looking at it." What do you think?